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Online Resources for Message Development

The Health Communications Unit Resource Library has developed a message review tool that explains the minimum criteria for developing a persuasive message. The Health Communication Message Review Criteria document is available at http://www.thcu.ca/infoandresources/resource_display.cfm?resourceID=56.

Simply Put includes tips for creating easy-to-read print materials that audiences will read and use, including creating messages, visuals, layout and design, translation, and readability. Available from the Office of Communication at the US Centers for Disease Control and Prevention at http://www.cdc.gov/od/oc/simpput.pdf.

Before and After Examples demonstrates how the information mapping method can be applied to a wide variety of documents in a variety of media. Developed by Information Mapping Canada, a professional services firm that helps organizations improve performance by focusing on written communications, and available at http://www.infomap.ca/IM/Resources/Examples/.