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Social Media Strategy for the Modern Day Scientist, SickKids Learning Institute and Knowledge Translation Australia

Toronto, Ontario
March 30, 2017

9:00 a.m. - 2:00 p.m.
The Peter Gilgan Centre for Research and Learning, 686 Bay Street
Think Twitter is a waste of time for researchers? Bet we can change your mind

There is increasing evidence which shows that social media is beneficial for Knowledge Translation in several ways. Firstly, studies have found that highly Tweeted peer-review publications are cited up to 20 times more. Secondly, social media provides a platform to broaden your audience, connect with decision makers, and engage stakeholders and other research users. Thirdly, you have control over your own message about your research findings and you can easily see who is accessing your work and how it is being used and shared. Additionally, there are increased benefits to crowdfunding campaigns, and academic promotion/recognition with a solid social media presence.

For more information or to register online, please visit