Communication

Conversations for a Better World

http://www.conversationsforabetterworld.com

This shared blog on population, gender and health has a different discussion topic each month. Participants can submit opinions, comment, or get creative and share a personal story, photo essay, a video or a podcast.

 

NYU Steinhardt, Steindardt School of Culture, Education and Human Development Integrated Marketing Communication in collaboration with the World Health Organization

http://steinhardt.nyu.edu/imc/

The website for the school includes curriculum information and information about Integrated Marketing Communication for Behavioral Impact (IMC/COMBI) in health and social development.

Reflections from the 2009 Summer Institute in Integrated Marketing Communication for Behavioural Impact at New York University

Contents

I Introduction

II The Participants

III COMBI project

-- submitted by Tanya Hannah Rumble, Health Promoter, Halton Region Health Department

I Introduction

Web Resources Related to Obesity and the Impact of Marketing on Children: Developing an Intersectoral Policy Consensus Conference (OHPE 626)

The Policy Consensus Conference materials are available on the Chronic Disease Prevention Alliance of Canada (CDPAC) website including the consensus statement and the Healthy Weights for Healthy Kids report by the Standing Committee on Health, March 2007. Available at http://www.cdpac.ca/content.php?doc=107.

The Chronic Disease Prevention Alliance of Canada (CDPAC) Position Statement on Obesity and the Impact of Marketing on Children is available on the CDPAC website at http://www.cdpac.ca/content.php?doc=133.

Obesity and the Impact of Marketing on Children: Developing an Intersectoral Policy Consensus Conference

Contents

I Introduction
II Background
III Marketing to Children
IV About the Conference
V CDPAC position statement
VI Lessons learned

--submitted by Manuel Arango, conference co-chair and Assistant Director, Health Policy (Government Relations & Advocacy), Heart and Stroke Foundation of Canada

Using Common Messages to Address Chronic Disease in Ontario: A Utilization Framework

Using Common Messages to Address Chronic Disease in Ontario: A Utilization Framework

I Background about Ontario Chronic Disease Prevention Alliance
II Common Message Project Phase 1: Development of common messages
III Common Message Project Phase 2: Development of the utilization framework
IV Benefits and values in advancing the common messages
V Opportunities to advance the common messages
VI OCDPA’s next steps

Submitted by Hoi Ki Ding, Acting Manager, Ontario Chronic Disease Prevention Alliance

Engaging and Marketing to Youth in Canada

I Forever Young

II Communication Comfort Zone: Use Every Channel

III Getting Up Close and Personal

IV Friends: The New Family

V Penny for Their Thoughts

VI Bigger Bang With Big Brands

VII Light But Not Lightweight

VIII A State of Flux

IX References



-- adapted by Urmila Chandran, for The Health Communication Unit, from "Chicken Just the Way You Like It -- Food for Thought When Targeting Youth," a presentation by Mike Farrell of Youthography and Tim Kleenyside of Fingerprint Communications at the January 2005 FOCUS conference



If you have a resource or point of view to add to this article, let us know by writing to [email protected]. More information on our Letters to the Editor column can be found in our submission guidelines (http://www.ohpe.ca/ebulletin/submit.html).











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