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Health Promotion Planner – Healthy Living, Thunder Bay District Health Unit

Thunder Bay, Ontario
Deadline June 13, 2014

Thunder Bay, located on the north shore of Lake Superior and under the protective watch of the Sleeping Giant, is the largest city in the region, and is rich in people and resources and connects Northwestern Ontario to the world.

The Thunder Bay District Health Unit offers a professional work environment that fosters best practices and innovative ideas. TBDHU is committed to providing staff with a healthy workplace with development opportunities, flexible work hours, family friendly policies in an open-minded, caring, supportive setting that plays a role in employee retention.
The Thunder Bay District Health Unit is committed to achieving excellence in the delivery of the Ontario Public Health Standards (OPHS). The OPHS ‘establish requirements for fundamental public health programs and services, which include assessment and surveillance, health promotion and policy development, disease and injury prevention, and health protection’. Using a population health approach that includes consideration of priority populations, and collaboration with both health and non-health sector partners, the TBDHU strives to meet the public health needs of the population, drawing upon and applying ‘relevant research, evidence and best practice’ within the local context to optimize the achievement of population health outcomes.

Health Promotion Planner – Healthy Living

The Health Promotion Planner, as an integral member of a multi-disciplinary public health delivery team, plans, develops, implements and evaluates major health promotion projects (e.g., multi-component community-wide campaigns) and policies within a framework of the Comprehensive Population Health Promotion Model.  Approaches are consistent with the requirements of the Ontario Public Health Standards and other applicable legislation or directives, and reflect current community health status priorities in the District of Thunder Bay.

The Health Promotion Planner develops and maintains productive relationships with key community stakeholders in order to meet program objectives, and acts as a consultant to community partners and staff members regarding health promotion and health protection theory and best practices.


  • Participates in identifying priorities for targeted health promotion programming by reviewing and interpreting existing epidemiological, behavioural and socio-demographic data related to health promotion and by conducting local needs assessments in the Thunder Bay District.
  • Consults/collaborates with appropriate TBDHU staff and team members in the design, planning, development, implementation and evaluation of population health promotion strategies based on defined priorities and evidence, including those targeted at special population groups, and ensures appropriate cross-divisional priorities are addressed.  
  • Collaborates with team members in developing an annual operational plan for the program including population-based health promotion strategies.
  • Consults with and maintains positive working relationships with other agencies, worksites and groups, assists in planning and facilitating community mobilization strategies, and assists in the coordination of community-wide promotional strategies.
  • Actively seeks and develops grant proposals in partnership with community stakeholders for sustained programming to meet community need.
  • Develops, supports and advocates for healthy public policies (e.g. to affect social determinants of health or healthy environments) in a variety of settings and within all levels of government.
  • Develops, implements and evaluates health communication initiatives, such as mass media communications/strategies, media advocacy and social marketing strategies to raise public awareness of health issues, shift social norms and change behaviours.
  • Liaises  with appropriate provincial Ministries and other applicable consultants and networking (e.g., Healthy Communities Ontario , Resource Centres, Smoke Free Ontario and other provincial networks).
  • Provides communication, policy, community development, or other population health promotion strategy consultation to coalitions as requested and required to meet public health promotion objectives.
  • Collaborates with relevant program teams, develops and recommends the annual operational program plans and budget.
  • Provides training and consultation on health promotion strategies to divisional staff, community professionals, students and community groups to plan and implement health promotion strategies.
  • Assists with the production of an annual report/report to the community, covering current key public health issue(s) for communication to the community as relevant to the division or program.
  • Other duties as assigned.


  • Bachelor's degree in a health-related field, behavioural science, communications, or appropriate equivalent, and minimum of three years of practical experience.
  • A strong background in health promotion theory, research, program design and evaluation.
  • Demonstrated knowledge and/or ability in health promotion and prevention strategies including:  
  • Advocacy for healthy environments and public policy
  • Community development
  • Adult, youth and group education
  • Educational resource development
  • Group facilitation
  • Social marketing and media communications.
  • Advanced communication, analytical and interpersonal skills.
  • Experience in working with specific target groups, community mobilization, or in a non-profit environment.
  • Ability to be self-directed and exercise independent judgment in a community-based environment based on evidence-based practice and health promotion principles.
  • Utilize leadership, team building, negotiation and conflict resolution skills to build community partnerships.
  • Demonstrated ability to work collaboratively as a member of an interdisciplinary team.
  • Strong computer skills, including Windows-based, word-processing and spreadsheet programs.
  • Access to vehicle.
  • Willingness to occasionally work irregular hours.

Apply online and for more information: